News Release
For immediate release
The 32nd Annual Bicycle Show – Test ride bikes and electric bicycles,
practice on a Mini-Velodrome and enjoy thrilling action events and features!
The largest bicycle consumer show in the world – The Toronto International Bicycle Show – is celebrating its 32nd Anniversary in 2018. Returning will be several new, exclusive and popular events from last year. As always, the show will also feature the most up-to-date displays of new bicycles accessories and apparel from over 175 exhibitors, including manufacturers, distributors, retailers and others. It’s also the best place to discover the latest trends for 2018 and beyond, and enter special prize draws. As well, the show gives back to the community. We’re a proud sponsor of BAM (Bicycle Assembly and Maintenance Program), we donate BMX Ramps to the City of Toronto’s BMX Program, and we also donate exhibitor space and show passes annually to 25 Ontario clubs and associations to promote recreational cycling. We also give away 30 bicycles used in special promotions weeks before the show. Plus, visitors can enter a draw for a free Bianchi bicycle. By promoting cycling as a healthy lifestyle, the show also helps the environment. Cycling conserves air, water and other resources while reducing greenhouse gas emissions, noise and traffic congestion.
Returning exclusive features for 2018
• Test ride the latest bicycles, including electric bikes, on our 2,000-foot course. Electric bikes can be pedaled the majority of the time, but can also be electrically powered when the rider decides. Don’t miss this opportunity to test out new pedal-assist electric bikes and regular bikes on this new, simulated course. You’ll be sold on it because you’ll never be left behind again when riding with your advanced cyclist partner!
• Practice and ride on our Mini-Velodrome, then enjoy watching the competitions. Our Mini-Velodrome is a specially-designed race track featuring intense competitions for great prizes. The mini-velo was built especially for the show – and visitors can practice and ride on it too.
• Street Jam. Our BMX X-Jam has added street-course elements, as both Pro and Expert class riders battle it out in intense competitions.
Other major action events and activities
• X-JAM 2018 will see WORLD-CLASS BMX Riders and Mountain Bike Freestylers battle on a new, re-designed course for over $20,000 in cash and prizes. New limits of what’s possible on a bike are pushed, making for an incredible spectacle. Riding in jam format adds to the action. Saturday’s Pro qualifying and the Pro Finals on Sunday are big draws – as is Sunday’s Best Trick Competition, a must-see radical-trick showcase. For rider entries,news and other information visit www.xjam.ca.
• Extreme Trials Demonstrations. Watch technical and professional riding skills put to the test on extreme ramps and obstacles. Extreme Athletes deliver a weekend of heart-stopping bicycle stunts over an “impossible” set of obstacles!
• CFO Pro BMX Flatland Freestyle Competition. Top freestylers will perform their most radical and amazing tricks.
• The Great Lakes Winter Classic Bike Polo Tournament is the first major event of the 2018 Bike Polo calendar. Bike Polo is a team sport combining the bicycle rider’s skills with the fast-paced action of hockey. Teams and players from Canada, the USA and Europe have been invited, including the UK, Germany and France. Most have played in North American and World Championships.
• Roller Racing. D’Ornellas Bike Shop presents old-school roller racing. Everyone is welcome to participate and there are lots of prizes.
Plus…..
• Retail Marketplace where you can make purchases.
• Manufacturers Showcase where you can see the latest innovations in cycling.
• Plan a Bicycle Touring Vacation. From one-day events to multi-day trips to lengthy group cycling tours, you’ll discover cycling tours of some of the most beautiful areas in Canada, the U.S. and abroad, with gourmet meals and upscale accommodations along the way!
• Speak to Bicycle Club Reps – enroll and learn how they can make your cycling much more enjoyable, or enter one of their special events.
• Electric Bicycle Exhibitors will showcase their latest technology and products.
• Bicycle Frame Building – what’s new for 2018.
• Kids’ Action Zone – fun area for children (adult supervision) plus a Kids’ Test Ride Zone.
• Free bicycle parking every day of the show.
• Bicycle Giveaways – enter a free draw at the show to win a new Bianchi bicycle.
Excellent story and photo op’s – new product lines, activities, action events, interviews
Follow us on Twitter: @bicycleshow Find us on Facebook: Facebook.com/BicycleShow
Location:
Better Living Centre
Exhibition Place Toronto, Ontario, Canada
Head Office and Mailing Address:
1 Yonge Street, Suite 1801, Toronto, Ontario, M5E 1W7
Fax (416) 369-0515 • Tel. (416) 363-1292
Website:
www.bicycleshowtoronto.com
Admission Prices:
(includes taxes)
- Adults: $15
- Seniors & children 6 to 12: $10
- Family of 4: $40
- 3-Day Pass: $30
- 2-Day Pass: $25
- Children 5 and under: FREE
Downlaoad 2018 Bike Show Press Release and Media Kit PDF
Fact Sheet and Public Service Announcements
Press Passes Available
Media seeking press credentials for the bicycle show should contact Josie Graziosi at:
Tel: (416) 363-1292
Fax: (416) 369-0515
E-mail: [email protected]
Fact Sheet
Event
• 2018 Toronto International Bicycle Show – 32nd Anniversary Consumer Show
• Largest bicycle consumer show in the world
• More than 175 exhibitors – manufacturers, distributors, retailers, touring companies, cycling clubs and more
Location
• The Better Living Centre, Exhibition Place, Toronto, Ontario, Canada
Show dates and hours
• Friday, March 2, 2018: Noon – 9 pm
• Saturday, March 3, 2018: 10 am – 7 pm
• Sunday, March 4, 2018: 10 am – 6 pm
Admission prices (includes taxes)
• Adults: $15 • Family of 4: $40
• Seniors & Children 6 to 12: $10 • 3-Day Pass: $30
• Ages 5 and under: FREE • 2-Day Pass: $25
Special online discounts — Show visitors can save $2 per ticket by purchasing their tickets online up to midnight on Thursday, March 1.
Returning and exclusive for 2018
• Test ride the latest bicycles, including electric bikes, on our 2,000-foot course.
• Practice and ride on our Mini-Velodrome, then enjoy watching the competitions. Our Mini-Velodrome is a specially-designed race track featuring intense competitions for great prizes. It was built especially for the show and visitors can practice and ride on it.
• Street Jam will see the X-Jam Course re-designed to add street-course elements, as both Pro and Expert class riders battle it out.
Other major action events and activities
• Toronto X-Jam. WORLD-CLASS BMX Riders and Mountain Bike Freestylers will battle for more than $20,000 in cash and prizes on a new, re-deigned course. Saturday’s Pro qualifying and the Pro Finals on Sunday are big draws – as is Sunday’s Best Trick Competition,a must-see radical-trick showcase.
• Extreme Trials Demonstrations. Watch technical and professional riding skills put to the test on extreme ramps and obstacles.
Extreme Athletes deliver a weekend of heart-stopping bicycle stunts over an “impossible” set of obstacles!
• CFO Pro BMX Flatland Freestyle Competition. Top freestylers will perform their most radical and amazing tricks.
• The Great Lakes Winter Classic Bike Polo Tournament is the first major event of the 2018 Bike Polo calendar. This team sport combines the bicycle rider’s skills with the fast-paced action of hockey. Teams and players from Canada, the USA and Europe have been invited, including some from the UK, Germany and France. Most have played in North American and World Championships.
• Roller Racing. D’Ornellas Bike Shop presents old-school roller racing. Everyone is welcome to participate and there are lots of prizes.
Special features and areas
• Special Retail Marketplace area where you can make purchases.
• Special Manufacturers Showcase area. See and learn about the latest innovations in cycling.
• Plan a Bicycle Touring Vacation – cycling tours of some of the most beautiful areas in Canada, the U.S. and abroad.
• Speak to Bicycle Club Reps – enroll and learn how they can make your cycling more enjoyable, or enter one of their special events.
• Electric Bicycle Exhibitors. See the latest technology and products.
• Kids’ Action Zone. A special fun area for children with several features and activities (adult supervision required).
• Bicycle Frame Building. Discover what’s new and exciting for 2018.
• Bicycle Giveaways. Enter to win a new Bianchi bicycle at the show.
• Free bicycle parking
More information: Josie Graziosi at (416) 363-1292 • E-mail: [email protected] • Fax: (416) 369-0515
www.bicycleshowtoronto.com • Please use #bicycleshow • Follow us on Twitter: @bicycleshow • Find us on Facebook: facebook.com/bicycleshow.
Public Service Announcements
PSA 1.
Get ready for the 32nd Anniversary Toronto International Bicycle Show! Enjoy thrilling competitions, fun activities and the latest bikes, accessories and clothing from over 175 exhibitors. Test ride a bike, including pedal-assist electric bikes, on a special 2,000-foot indoor track.
Practice and ride on a Mini-Velodrome, then enjoy watching the competitions. The 2018 Street Jam will see Pro and Expert riders battle it out.
The Toronto X-Jam will feature world-class professional street course BMX riders competing for over $20,000 in cash and prizes. The actionpacked
Krusher Best Trick Competition is a must-see. The CFO Pro BMX Freestyle Competition includes some of the world’s best freestylers performing breathtaking stunts. The Extreme Trials Demos are also thrilling events.
Extreme athletes deliver a weekend of heart-stopping bicycle stunts navigating an insane set of obstacles. The 2018 Great Lakes Winter Classic Bike Polo Tournament features road, mountain and hybrid bikes. Take your children to the Kids’ Action Zone, plan a bike touring vacation, or join a bike club. Win a new Bianchi bicycle in a free draw. There’s so much to see and do. And, there’s free parking every day of the show!
Head for Exhibition Place’s Better Living Centre. You can get there quickly from the Bathurst, Dundas West, Dufferin and Union Subway Stations. Or, just take the GO Train! The show is Friday, March 2nd, Saturday, March 3rd, and Sunday, March 4th. Admission is only $15 for adults and $10 for seniors and children aged 6 to 12. You can also get a money-saving Family Pass for 4 for just $40, a 3-Day Pass for only $30, or a 2-Day Pass for only $25. Children 5 and under accompanied by an adult are always FREE. Buy your tickets online by Thursday, March 1st at midnight, and save $2 per ticket. Just visit www.bicycleshowtoronto.com.
PSA 2.
The 32nd Anniversary Toronto International Bicycle Show is coming! Enjoy thrilling competitions, fun activities and the latest bikes, accessories
and clothing from over 175 exhibitors. Test ride bikes and electric bikes on a special 2,000-foot indoor track. Practice on a Mini-Velodrome, then
enjoy watching the competitions. The 2018 Street Jam will see Pro and Expert riders battle it out. The Toronto X-Jam will feature world-class pro
street course BMX riders competing for over $20,000. The Krusher Best Trick Competition is a must-see. The CFO Pro BMX Freestyle
Competition includes some of the world’s best freestylers performing breathtaking stunts. The Extreme Trials Demos are also thrilling events.
Extreme athletes deliver a weekend of heart-stopping bicycle stunts. The 2018 Great Lakes Winter Classic Bike Polo Tournament features
road, mountain and hybrid bikes. Take your children to the Kids’ Action Zone, plan a bike touring vacation, or join a bike club. Win a new Bianchi
bicycle in a free draw. And, there’s free parking every day of the show!
Head for Exhibition Place’s Better Living Centre. Take the Bathurst, Dundas West, Dufferin and Union Subway Stations. Or, take the GO Train!
The show is Friday, March 2nd, Saturday, March 3rd, and Sunday, March 4th. Admission is only $15 for adults and $10 for seniors and children
aged 6 to 12. You can also get a money-saving Family Pass for 4 for just $40, a 3-Day Pass for only $30, or a 2-Day Pass for only $25. Children
5 and under accompanied by an adult are always FREE. Buy your tickets online by Thursday, March 1st at midnight, and save $2 per ticket. Just
visit www.bicycleshowtoronto.com.
PSA 3.
The Toronto International Bicycle Show features thrilling competitions, fun activities and the latest bikes, accessories and clothing from over 175 exhibitors. Test ride bikes and electric bikes on a 2,000-foot indoor track. Practice on a Mini-Velodrome. Watch 2018 Street Jam and Toronto
X-Jam’s BMX riders battle. The Krusher Best Trick Competition is also a must-see. The CFO Pro BMX Freestyle Competition has some of the world’s best freestylers. See extreme athletes deliver heart-stopping bicycle stunts. Don’t miss the 2018 Great Lakes Winter Classic Bike Polo Tournament. Take your children to the Kids’ Action Zone, plan a bike touring vacation, or join a bike club. Win a new Bianchi bike in a free draw!
Head for Exhibition Place’s Better Living Centre. Take the Bathurst, Dundas West, Dufferin and Union Subway Stations. Or, take the GO Train!
The show is Friday, March 2nd, Saturday, March 3rd, and Sunday, March 4th. Admission is only $15 for adults and $10 for seniors and children aged 6 to 12. You can also get a money-saving Family Pass for 4 for just $40, a 3-Day Pass for only $30, or a 2-Day Pass for only $25. Children 5 and under accompanied by an adult are always FREE. Buy your tickets online by Thursday, March 1st at midnight, and save $2 per ticket. Just visit www.bicycleshowtoronto.com.
www.bicycleshowtoronto.com • Please use #bicycleshow • Follow us on Twitter: @bicycleshow • Find us on Facebook: facebook.com/bicycleshow.
